The time we are living in has so many good possibilities. We are free to go wherever we want, we can express loudly our attitudes, and we can create everything we imagine. Technology is here to provide us those things, and also many others. But hey, there is probably something that technology can enable for us neither today nor tomorrow… I know! It`s something you are born with – or you are not, and there is no maybe in between. It's old-fashioned, holly Creativity, with big C, for all those who actually have it.
We live in a century when nearly nothing you think about can be a new idea. You know how Picasso said: “everything you can imagine is real”, well I would change it into: “everything you can imagine is seen.” Mass media exerts so much influence on our lives that we can’t create an original idea and be sure we didn’t steal it from someone, even the smallest detail. I am not saying it is a sin if a modern artist is inspired by someone else’s work of art, it is completely natural and that is how it’s supposed to be: the main role of the art is to inspire. I say that we are so overwhelmed with everything, that we are stuck finding something new to create.
Bukowski on art: “If it doesn`t come bursting out of you in spite of everything, don’t do it. Unless it comes unasked out of your heart and your mind and your mouth and your gut, don’t do it”.
So, it happens that artists suffer from lack of creativity, or on the other hand some of them express their ideas by some extreme forms of art. It is the best solution to accent your work in the millions of others’. For example, the naked human body has been frequently used recently, and it is a very good way to get attention on an artist’s attitude. Many contemporary artists use it for saying: “Look, we are all the same, imperfect.” In December 2015, Photographer Mathilde Grafström had an exhibition of photos of a naked woman with a body untypical for models, and the exhibition has been closed by police, on the grounds that the photos were indecent. The photographed woman wasn’t a beauty ideal, and they found it indecent. Well, congratulations to the photographer, you made your point. One more famous example of using the nudity to shock, is an exhibition of Yugoslavian-born artist Marina Abramović. One part of the exhibition consists in passing in between two naked persons, and there was no way not to touch them because they were too close. But, I assume, the nudity won’t be shocking for too long.
The role of the contemporary art is largely, and unfortunately, commercial service. People are not in service of art, it is the opposite. Today we create art based on market’s needs. It is not a question anymore what flame, what passion or what suffer made you paint, or compose, or write that work of art. All that matters is: can you sell it? It is your job, so you must get some money for doing it. So we came to the big paradox.
Artists are working for commercial use, and many of them are getting big money for their art. But when you think about the art today, you can be sure that, in fact it is really cheap. If you want to see a new painting of your favorite artist, you can certainly see it online. You can read a book online, you can see photography online, or listen to Yann Tiersen’s compositions without buying anything.
What happened to art? I’ll try to guess. An artist needs an inspiration, but a real one. But not like nowadays, not to be bombarded with everything that was ever created. He needs a trigger, he needs something that will make him burn to write or paint it through his art. Our time imposes us the concept of happiness and a concept of lifestyle, and we try so hard to get them that in the end, we forget about that flame we had before we started longing for it. Bukowski explained how it works: “If it doesn`t come bursting out of you in spite of everything, don’t do it. Unless it comes unasked out of your heart and your mind and your mouth and your gut, don’t do it”. The art is, I would say, underrated and that is why artists lose their motivation. Just like Da Vinci said: “Art is never finished, only abandoned.”